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What We Do
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UNLOCK THE POTENTIAL OF YOUR BUSINESS

What We Do

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All businesses, large or small, have products or services they could do more to shout about or internal processes they could improve to drive sales, engage new audiences, maximise profit and retain existing customers. Often, businesses lose sight of these fundamental principles and allowing an experienced 3rd party to look at key aspects of their company, could make a significant impact.

 

JRG Consultancy can provide this solution for your business by working with you to identify the key strengths and weaknesses of your organisation. We will then help amplify the strengths, give you the tools to address the weaknesses before assisting you in communicating these improvements effectively.

With over 15 years of experience across multiple sectors, JRG Consultancy offer a multi-skilled approach to unlock the potential of your business. Our three pillars of growth, our 'ABC' (Assess, Build and Communicate), highlight the areas in which we can elevate your brand, grow your audience and give you the tools to deliver your business strategy. 

Assess

We assess your business across multiple areas and identify improvements that could be made to help you grow your company.

 

All businesses, whatever the size, have areas they can improve and JRG Consultancy have the skills and expertise to assess your business and highlight the areas which require attention.

 

After assessing your business, we will provide a gap analysis report covering some of the following areas:

 

  • Social media

  • Internal communications

  • Branding advice

  • PR and marketing

  • Website

  • Engagement with vendors

  • Internal processes, staff expertise and platforms

  • Accreditations and certifications

 

Within the report we will highlight recommended improvements that we can assist you in implementing. We tailor our advice to suit your requirements and always take a hands-on approach throughout the process.

Build

We help build your internal processes and give you the tools to maximise and deliver your business strategy.

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Once we have established the areas of your business that can be enhanced, remodelled, or created we then help you build these changes into your organisation. These areas fall into two categories: internal and external.

 

Internal

 

JRG Consultancy have the skills and expertise to help you make positive internal changes covering the following areas:

 

  • Restructured internal processes, performance platforms, and CRM systems

  • Service partner collaborations – with our expertise in Cisco technology

  • Accreditation and certification process recommendation and management

  • Applications for funding, accreditations, and certifications

  • Cybersecurity staff training

External

 

If your business requires more customer facing attention, JRG Consultancy can assist in building personalised content and refreshing the public perception of your business.

 

We firmly believe that impactful external communications do not have to be expensive nor do they need to involve multiple agencies. We can offer advice, solutions and content creation across all areas of your external communications including:

 

  • Video, animation and voiceover

  • Engaging social media content

  • Copywriting, blogs and press releases

  • PR and marketing campaigns

  • Website advice and content creation

  • Branding perception and personalisation

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Many businesses view video content as an expensive luxury but JRG Consultancy are passionate about dispelling that myth. Not only can videos be affordable for companies large or small, but they are also a powerful way to promote your brand, reach new audiences and generate increased customer engagement. Here are some compelling statistics from a recent survey to prove this point:

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  • People watch an average of 18 hours of online video per week.

  • 84% of people say that they’ve been convinced to buy a product or service by watching a brand’s video.

  • 78% of video marketers say video has directly helped increase sales.

  • 87% of video marketers say video, in general, gives them a good return on their investment.

  • ​More than 99% of people who use video for marketing say they’ll continue using video in 2021.

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Source: Wyzowl: The State of Video Marketing

 

These statistics highlight the growing importance of video content for companies and JRG Consultancy can provide affordable, high quality videos to help personalise your business, product or service.

 

Once JRG Consultancy have assisted you in implementing these internal or external changes or additions we will also help you communicate these changes effectively to maximise their impact.

Communicate

The final stage in our 'ABC' to unlock the potential of your business is communication. Once we have implemented the changes to your company either internally, externally or both, we will assist you in communicating these improvements effectively.

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Internal

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If the changes are internal for your businesses we will build a comprehensive internal communications plan to ensure all of your staff are aware of the changes that have been made. Here are some of the methods we would use:

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  • Interactive webinars

  • Newsletters

  • Presentation documents, animations or videos

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External

 

If the improvements are customer facing, we will assist in maximising their impact through the most effective channels including:

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  • PR 

  • Social Media

  • Your Website

  • Marketing campaigns

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If you think that JRG Consultancy can unlock the potential of your business, please get in touch so that we can discuss your requirements in more detail. 

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